Business audio books / Marketing Audio Books - Permission Marketing

Permission Marketing

See Larger Image	Categories :	Marketing Success Knowledge & Learning

	Publisher :	Simon & Schuster
	Author :	Seth Godin
	Narrator :	Seth Godin

	Length :	2 hours (Abridged)

Physical Price :		$20.00
Download Price :		$10.99

Format :		Downloadable MP3

© 2006 Simon & Schuster

ADD TO BASKET

HEAR SAMPLE

The man Business Week calls "the ultimate entrepreneur tor the information age" explains "Permission Marketing" — the groundbreaking concept that enables marketers to shape their message so that consumers will willingly accept it.

Instead of annoying potential customers by interrupting their most coveted commodity—time—Permission Marketing offers consumers incentives to accept advertising voluntarily.
• Does every single marketing effort you create encourage a learning relationship with your customers? Does it invite customers to "raise their hands" and start communicating?
• Do you have a permission database? Do you track the number of people who have given you permission to communicate with them?
• If consumers gave you permission to talk to them, would you have anything to say? Have you developed a marketing curriculum to teach people about your products?
• Once people become customers, do you work to deepen your permission to communicate with those people?

In Permission Marketing, Godin demonstrates how marketers are already profiting from this key new approach in ail forms of media.

Self Help categories

All Creativity Foreign Language Content Health & Fitness Interpersonal Skills Knowledge & Learning Motivation Personal Growth Self Hypnosis Sex & Relationships Stress Management Success Time Management Miscellaneous

Highly Recommended

What Clients Love

Harry Beckwith

A field guide to growing your business. Loaded with great ideas.

$14.99

» More Info

Stephen Pierce - Big Seminar Preview Call - San Francisco 2003

Stephen Pierce
The complete recording of Stephen Pierce for the BigSeminar Preview Call - San Francisco 2003.$5.25

» More Info

Cyber Law

William (Billy) Brand
Finally You Can Know The Legal Secrets That Will Help You Protect Your Internet Based Business, Your Clients, and Your Money!$9.75

» More Info

Forget Your Fear or Phobia: Fear of Phone or Cold Sales Calling

Elizabeth Bohorquez, RN, C.Ht
Fear of Phone or Cold Call Sales$19.99

» More Info

Mike Stewart - Big Seminar Preview Call - Atlanta 2005

Mike Stewart
The complete recording of Mike Stewart for the BigSeminar Preview Call - Atlanta 2005.$5.25

» More Info


Home	Special Offers	Free	My Library	Basket	Help